Publicis Ad Executive Sidelined by Gender Diversity Comments

One of the world’s biggest advertising companies has placed a top executive on leave over dismissive comments he made about gender diversity in the advertising industry.

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How Ad Slogans Work

How many times have you been in your car with your radio on, gotten out, and hours later, had some jingle playing in your head? This, my friends, is good advertising. That jingle was so catchy that hours after you had been exposed to it, it still lingered. The same can be said of ad slogans.

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